Client Input: The Powerful Weapon that Makes Advisors Effective
One nightmare scenario for Broker/Dealers is a transaction that gets delayed because of paperwork. But it’s all too real a scenario when advisors or back-office staff have to manually input client information. Far better, of course, is to already have the client information in the system so you can use it to pre-populate your forms. But what if some of that client information is incorrect or outdated?
When the founders of Forms Logic designed Navigator, they had seen this enough times to know it had to be addressed. And the key was the method and process for gathering that client input. It’s not enough to simply ask a client to provide their information. The process must be thorough and filled with quality-control measures.
How it Starts
It starts by making it easy for anyone involved in the process – whether that’s the advisor, a back-office staffer or someone else – and then starting the application where a client creates their profile. Once the data is ready to be deployed via pre-populated forms, the customer verifies everything. This is critical because information does change. A client might move between the time the profile is created and the time a transaction is made. The client verification step sets you up for a smooth automated paperwork process with few, if any, (not in good order) NIGO issues.
By the way, even if the client updates their information when the advisor is in the middle of a transaction, Navigator updates the information behind the scenes so the most up-to-date information will be deployed and mapped on the form. This process helps to create company libraries that will ensure the most accurate, complete, and timely information for every transaction.
Client input is critical. It doesn’t have to be difficult or overly demanding for the client. But it does have to be done right, which is why the Navigator process was designed to ensure that is exactly what will happen. Every time.